You may have the best label design for your glass bottled product, but if its ink runs or fades or if its material easily deteriorates or peels off, then your customers will likely think that your product is of low quality as well.
Obviously, you want to put your best face forward, so you’ll want to choose the best label material. Your choice of glass bottle label material is determined by the conditions your product will encounter, such as heat, moisture, or cold temperatures. Because of this, you’ll want your labels to exhibit one or more of the following characteristics.
Resistance to oil
Essential oils, cosmetics, and other oil-based products can easily run down the sides of their containers. If your label is unlaminated paper, it will absorb oils readily, causing it to darken or discolor. On the other hand, laminated labels or labels made of synthetic material will retain their appearance and keep your products looking good for much longer.
Resistance to moisture
Bottled beverages such as sodas, white wines, and beer are often served chilled and are therefore usually covered in condensation for long periods of time. Therefore, labels for such items must be highly moisture resistant, since sodden, discolored, or peeling labels will tell customers that your product is of poor quality.
Resistance to acids
Condiments like ketchup, mustard, and pickle relish are quite acidic and can quickly degrade certain types of labels. You must use labels that won’t deteriorate if some of your product is spilt on them.
Resistance to UV rays
Certain materials crack and peel after prolonged exposure to UV light, so you’ll want to choose UV-resistant labels for items that will be used outdoors a lot.
High heat tolerance
Candle jars are frequently exposed to high heat for long periods of time. You don’t want your customers’ candle labels to peel or become discolored with usage. Selecting a temperature-resistant label guarantees that the condition of your candle jars remains consistent from the first time you light them up down to the last.
Top label materials for glass jars and bottles
Here are the most important things you must know about the top five label materials for glass jars and bottles.
Vinyl has nearly all of the characteristics listed above, so it’s one of the most versatile labeling materials available. And because of its flexibility, vinyl molds easily to small-radius and oddly-shaped containers, though you’ll need proper bottle labeling machines for these.
In terms of providing color and texture options, paper offers the widest breadth. However, it easily soaks up water, acids, and oils, so you’ll need to laminate it to extend its useful life. Even then, however, paper won’t last as long as most other label materials.
Polypropylene labels are as durable as vinyl labels but are less expensive, making them a suitable alternative. Unlike vinyl, polypropylene has poor heat resistance, making it ill-suited for candle jars.
4. Polyester (PET)
PET is a long-lasting product labeling material. It is highly resistant to moisture, oil, and other liquids. It can also withstand temperatures of up to 300 degrees Fahrenheit. Because of this, polyester makes an excellent material for candle jar labels.
5. Biaxially-Oriented Polypropylene (BOPP)
BOPP is a highly popular labeling option for food and beverage items because of its high resistance to water, oils, and acids. Its resistance to acids in particular is so remarkable that it’s often used for labeling condiments and other high-acid products.
Whatever your glass bottled product is, there’s an ideal labeling material for it. Do keep in mind that once you find the label material you like, you’ll need the appropriate bottle labeling machines for it.